Shaun Goff - Team Principal

Shaun Goff has over a decade of experience in competitive motor racing and his background lies in car preparation and development.

He took over as Team Principal of Optimum Motorsport in 2012 and has since seen the squad to British GT4 titles in 2014 and 2016 and to the top step of the SP3 podium in the Dubai 24 Hours and Mugello 12 Hours, as well as twice-around-the-clock endures at the Nürburgring and Circuit de Spa-Francorchamps.


BAM Motorsport Promotions - the promotions arm of BAM Motorsports Group - provides a full range of creative PR, marketing and editorial solutions, all with a core focus on sponsorship acquisition and activation.

BAM works with Team Principal, Shaun Goff, to develop and implement a targeted and balanced PR, marketing and sponsorship strategy that creates awareness and credibility, providing a full press release service, at-circuit representation and website and social media management.